QR Codes are a great way for any business or organization to connect the physical world with the online and mobile worlds. So what are these QR codes? Here is how wikipedia defines them.
A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data.
In simple terms it is a 2D bar code that can be scanned by a mobile device to obtain the data that the code contains. Here is how the office QR code website puts it:
QR Code (2D Code) contains information in both the vertical and horizontal directions, whereas a bar code contains data in one direction only. QR Code holds a considerably greater volume of information than a bar code.
Here are some links to obtain free apps for your iphone, ipad, or android devices:
Let me know if you want to learn more how your organization or business can use these QR scan codes to make the connection between your print ads or posters and your websites or social media through mobile devices. Talk to me!